Entrepreneurship III (Master seminar)
| Module: | Business C, Entrepreneurship III | ||
| Application: | Online (Deadline: January 30, 2026) Further Information can be found here. | ||
| Lecturer: | Prof. Dr. Andreas Liening Cedric Bayard | ||
| Course Type: | Seminar + Exercise | ||
| Language: | German | ||
| Dates: | April 17, 2026 May 7, 2026 May 8, 2026 May 29, 2026 June 12, 2026 July 03, 2026 | 10:00 a.m. – 04:00 p.m. 10:00 a.m. – 02:00 p.m. 10:00 a.m. – 02:00 p.m. 10:00 a.m. – 02:00 p.m. 10:00 a.m. – 02:00 p.m. 10:00 a.m. – 04:00 p.m. | SRG I 3.032 EF 50 0.240 EF 50 0.240 SRG I 3.032 SRG I 3.031 SRG I 3.031 |
| Exam: | Module examination for the seminar and the exercise: seminar paper and presentation | ||
Course Description
How do creative ideas become successful business models? In the summer term 2026 the module Entrepreneurship III will address precisely this question – with a special focus on the Cultural and Creative Industries (CCI), a sector with almost two million working people and an annual turnover of more than € 200 billion (BMWK, 2025).
General Topic: Business Model Development
The module consists of two parts – a seminar providing a theoretical introduction to essential concepts and an exercise in which these concepts are applied in practice. Together, they form a practice-oriented unit for developing business models.
For this purpose, various entrepreneurial methods are explained, discussed and applied, including Business Model Canvas, Lean Startup or Customer Development. These established concepts help to structure ideas, validate assumption and further develop business models purposefully.
Focus: The Cultural and Creative Industries
In the summer term of 2026, there will be a special focus on the development of business models for the cultural and creative industries (CCI). The CCI consists of 11 different sub-markets, ranging from the book market to the film industry and advertising market to the software and games industry, whose structures undergo constant change because of artistic and technological developments. Enterprises are created here out of passion for art, music, theatre, architecture or design – but they have to survive in an environment characterised by great uncertainty through entrepreneurial thinking and action.
Organisational Information
Due to high demand, the number of participants has in the 2026 summer term has been increased to 40 students. The module is open to students in various master’s programmes (including the Entrepreneurship Certificate programme) with an interest in innovation, entrepreneurship, or cultural value creation.
By participating, you will also be contributing to a video-based study on the impact of innovative learning methods in the field of entrepreneurship education which will be conducted at LabprofiL of TU Dortmund University. Further information on the LabprofiL can be found here: https://doprofil.tu-dortmund.de/labprofil/
The Entrepreneurship III Module offers you the opportunity to combine theory and practice in your master’s programme and develop your own ideas – at the intersection of science, business and culture.
Further information on registration can be found on the website of the Faculty of Business and Economics: https://wiwi.tu-dortmund.de/en/studies/seminars/
Further information on the Certificate in Entrepreneurship can be found on the website of the Centre for Entrepreneurship and Transfer (CET): https://cet.tu-dortmund.de/en/foundation/qualification/zertifikat-entrepreneurship/